Conference on Cultural and Creative Industries “Mainstreaming Culture” – Register Now!

Lithuanian Ministry of Culture organizes the international conference “Mainstreaming Culture” on Cultural and Creative Industries (CCIs) in Vilnius, Lithuania, 1st October, 2012.


The programme

The conference intends to support and promote our efforts to mainstream culture in variety of policy areas to highlight relevance of culture in relation to innovation, education, social, economic and environmental policy on local and national level.


Pier Luigi Sacco, Professor of Cultural Economics at IULM University, Milan, and Dean of the Faculty of Arts, Markets, and Heritage, will set the tone for a debate as a keynote speaker of the conference. His research focuses on the economy of culture in postindustrial times, and is a particular combination of economic savvy and humanist reflection.


The conference will also involve KEA European Affairs, Brussels based consultancy, which focuses on research, analysis and strategy development for CCIs and its much debated studies include “The Economy of Culture in Europe” (2006), “Towards a Culture Based Creativity Index” (2009), “The Impact of Culture on Creativity” (2009), “Measuring economic impact of CCIs policies - How to justify investment in cultural and creative assets” (2012).


KEA currently is finalizing a study for the European Parliament on structural funds for culture investment highlighting the breadth of positive impacts linked to cultural investment in relation to a territory’s attractivity, innovation in businesses, entrepreneurship, cultural participation, sustainability for the benefit of artists and society. The report will be presented by the managing director of KEA European Affairs Philippe Kern.


It will become a basis for a nuanced and informed debate focused on possibilities, perspectives and challenges for culture in the next EU budget, focusing on a better use of EU funding for culture and creative industry; contribution of culture investment to economic development; tools to measure and show the impact of policy actions with a view to build a convincing case for culture investment; best practices and inspirational highlights in Lithuania and throughout Europe.


At the end of the event the visiting guests will be invited for reflect upon the relationship between national cultural policies and future cultural policy of the European Union, focusing on possibilities, perspectives and challenges for culture in the next EU budget.


The participants


We expect a broad range of agenda-setting policy and decision makers, civil servants, opinion-makers, journalists, researchers, NGO's and artists from Lithuania and the European Member States, who could contribute to the conference with their specific professional perspectives on the subject.


Preliminary programme of the conference

Registration form



CCI events

Designers' Open Leipzig 2013

25. - 27. October 2013: Design Festival Leipzig | DESIGNERS´ OPEN - one of the leading German design festivals.

InNova Camp Festival

27-28 September, InNova Camp festival will be organized in Klaipeda by KEDA.


30. August - 01. September 2013 - IBUg Festival for Urban Culture in Germany: a lab for international urban artists and a way of life!

in fashion munich

in fashion munich - trade fair for fashion and accessories on 11th and 12th August 2013 in Munich, Germany

Network partners

Part-financed by the European Union (European Regional Development Fund and European Neighbourhood and Partnership Instrument)